Marketing

How to utilize digital marketing tools in sales

How to utilize digital marketing tools in sales

Nowadays, marketing and sales often go hand in hand. However, it is often expected that marketing can only deliver leads to sales, and salespersons then contact these...

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The ABC of content production – how to create content that supports your business

The ABC of content production – how to create content that supports your business

Content production plays a key role in modern marketing. Actually,...

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Building a marketing plan for your company

Building a marketing plan for your company

A marketing plan is a tool to clarify your marketing...

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Predictability in sales and marketing, and the problems of it

Predictability in sales and marketing, and the problems of it

Predictive analytics and all sorts of predictions are quite trendy...

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Marketing management – How to get most out of your marketing team

Marketing management – How to get most out of your marketing team

Marketing management is as challenging as any other form of...

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Top 3 Marketing Tips for Small Businesses

Top 3 Marketing Tips for Small Businesses

Running your own business is no easy task. You have...

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Remarketing – everything you need to know about it

Remarketing – everything you need to know about it

Remarketing, or retargeting, refers to marketing that is targeted to...

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5 marketers to follow in 2021 [updated]

5 marketers to follow in 2021 [updated]

Marketing as a field is developing at a fast speed....

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Reviews and customer feedback in sales and marketing – why and how?

Reviews and customer feedback in sales and marketing – why and how?

Let me tell you a secret. There is no need...

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Positioning – What does it mean and why should it be the foundation of your marketing?

Positioning – What does it mean and why should it be the foundation of your marketing?

Positioning typically refers to how your company’s product or service...

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